Very seldom in a discussion about adult recreational hockey does the topic of beer not arise. Especially here. Is it a natural fit between hockey and beer, or something that we’ve been taught. And if so, whose doing the teaching; parents, professionals, or those evil advertisers? (place tongue firmly in cheek)

continue reading "Beer and Hockey: Nature or Nurture?"

Selling beer in the dressing room is about trying to raise a little cash to make the financial strain of belonging to a group a little easier. We’ve all done it in the past as kids with our school, sports team or association. But we’re a little older now and we may have a problem motivating the team of thirty-something year-old men to go door-to-door selling chocolate covered almonds.

All we want to do is trim a bit off the top of our league fees and have a little left over to throw a kegger at the end of the season. Here are some observations about selling beer in the dressing room. No guarantees, just life experience and a little bit of bullshit put down on paper. Because after all, if we can help you raise some cash for a kegger, we might get invited.
continue reading "Dressing Room Beer Sales"

In this first fundraising series we’ve been discussing the age-old tradition of making money through beer sales. So having an article about free beer may seem contradictory at first, but only to those that are thinking of free beer as free, as in beer, and not free, as in speech.

The term “free beer” is sometimes misunderstood–it has nothing to do with price. It is about responsibility. A beer is a free beer if:
continue reading "Free beer, as in speech, not beer."

“We weren’t the only ones to lose tonight, but it sure felt like it.”

These words coming from teammate Troy described perfectly the demoralizing mood we were in as we lugged our heavy bags from the rink. They do get heavier after a loss; it doesn’t just feel that way.

The last game of the regular season and we choked. We couldn’t keep possession of the puck. We couldn’t keep out of the penalty box. We didn’t skate, we didn’t check, it goes on and on and on. We wanted to go into the playoffs with momentum, but now we are wallowing in despair and self-doubt. What can we do now? ……….Tailgate!
continue reading "Tailgating; The Ultimate Team-Building Tool"